Archive for November, 2010


50% off Sale for My Half-Birthday

Growing up, my family didn’t have much money. My dad, who worked as a shop foreman50% off Sale for My Half Birthday for a creosote company, had dropped out of school in the 8th grade to earn money for his family. While we never lacked food (we grew much of what we ate), clothing (my mom made most of my clothes), and shelter (my dad paid cash for our home), we never had money for extras like vacations or trips or health insurance.

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4 Proven Strategies to Leverage Your Expertise Into Multiple Streams of Income

4 Proven Strategies to Leverage Your Expertise Into Multiple Streams of Income Putting all of your eggs into one basket in your business is never a good idea.  Diversity is key, which means that your revenue should come from a number of clients (not just two or three) and preferably should come from multiple sources other than your primary service.  These multiple sources of income are called multiple streams of income.

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How to Monetize My Blog

Q:  I have a blog. How do I monetize it? What content do I put on it?

Bernard

A:  Hi Bernard!  It really depends on what your core business is.

1.  If you're an affiliate marketer, you can monetize the blog by promoting one affiliate product, or a number of affiliate products on the same theme (i.e. dog training).  In this case, your monetization comes any affiliate commissions you are paid via the promotions yblogs, blogging, monetize my blogou do in your blog.

2.  If you own a business and your blog is one of your marketing tools, you can:

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Fiverr

FiverrFiverr (and yes, Fiverr is spelled with two Rs) is an online resource where ordinary people buy and sell services (known as gigs) for $5.00. For $5.00, you can purchase a service — gigs you never thought you could buy for such a low price. For $5.00, you can also sell a service — advertise a product or service and let customers give you money!

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In Celebration of Veteran’s Day

Today is Veteran's Day here in the U.S., which is a national holiday to acknowledge and honor those who have served in our armed forces.  My family has never really been a military family.  I'm not really aware of any family members who served in Vietnam, the Gulf War, or recently in Iraq or Afghanistan, except one cousin as a civilian contractor. 

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5 Most Effective Holiday Marketing Ideas for Your Online Business

5 Most Effective Holiday Marketing Ideas for Your Online Business The holidays are just around the corner.  Here in the U.S., the sales made in November and December represent the highest sales months for most brick and mortar retailers.  Now online businesses are getting into the holiday shopping game, creating their own version of “Black Friday” with “Cyber Monday,” the first Monday following the U.S. Thanksgiving holiday.

Here are the 5 most effective marketing ideas you can implement during the holiday shopping season:

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Getting Started with Affiliate Marketing

Q:  I don't have a website yet, and wouldn't know how to make one that's competitive enough. How do I earn online, especially from affiliates?

Bernard

A:  Hi Bernard:

Creating a website just became a whole lot easier with WordPress, an open source blogging software that you can install in seconds on your hosting account.  What's better is that you can also update the site very easily yourself to help promote your affiliate products.

For affiliate marketing, I recommend the following products: (Note — Many of these links are my affiliate links and I receive a commission when someone purchases through my link.)

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Belarc Advisor

Belarc AdvisorOccasionally you want to see everything you can about your computer — the amount (or kind) of RAM you have, available disk space, all of your installed programs, type of processor, etc. There are a number of ways to make this info available to you, but I recently discovered a very cool free download tool that takes an instant profile of your PC.

Belarc Advisor builds a detailed profile of your installed software and hardware, missing Microsoft hotfixes, anti-virus status, CIS (Center for Internet Security) benchmarks, and displays the results in your Web browser. All of your PC profile information is kept private on your PC and is not sent to any web server. This is a Windows-only application that runs in any browser.

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Launch of the Holiday Season

November is upon us, and guess what that means? Endless commercials, advertisements, and promotions for Thanksgiving, Christmas, Hanukah, Ramadan, New Year's…you name it. I'm always sad to see the holiday season start, as that means that yet another year is about to pass. Entire years seem to be disappearing in the blink of an eye these days..;-> I look back at my to-do list and realize that some things have been on there for 10 months or more — kinda scary how that happens!

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Information Products: 7 Biggest Mistakes Info Marketers Make When Creating a Product

Information Products:  7 Biggest Mistakes Info Marketers Make When Creating a Product Creating an information product is the first thing most people want to do when they start an online business or transfer their offline business online.  Why not?  Information products have very low overhead, since they’re developed electronically, and other than time for product creation and formatting, they are pretty simple to create.

However, creating a product is  NOT the first thing to do in your online business.  Why?  Because there is a foundation that needs to be constructed before the product creation process begins.  You would never start with the roof when building a house, right?  The foundation and support beams need to be in place before you can begin work on the roof.  The same principle applies with information product development.  Too many people develop a product without doing any of the research necessary to determine the need for their product.

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